Privacy Policy
This Privacy Policy (“Policy”) sets out how Rugs and Threads Home (“Company,” “we,” “us,” or “our”) collects, uses, stores, processes, transfers, and protects information about users (“you,” “your,” “Customer”) when you access our website www.rugsandthreadshome.com (the “Website”), mobile applications, social media pages, email communications, and related e-commerce services (together, the “Services”).
1. Definitions
“Personal Information” means any data that identifies an individual or could reasonably be used to identify an individual, including but not limited to full name, address, email, phone number, government ID details, financial/payment data, and IP address.“Non-Personal Information” means data that cannot identify you directly, including aggregated usage statistics, browsing behavior, and anonymized analytics.“Processing” means any operation performed on data, including collection, recording, storage, structuring, alteration, retrieval, disclosure, transfer, or deletion.“Applicable Law” means all relevant Indian laws (including the Information Technology Act, 2000 and the Information Technology [Reasonable Security Practices and Procedures and Sensitive Personal Data or Information] Rules, 2011), and, where applicable, international laws such as the EU GDPR and CCPA.
“Cookies” means small data files placed on your device for tracking, analytics, or personalization.
2. Information We Collect
a) Information Provided Directly by You:
Contact details (name, shipping/billing address, email address, phone number).
Account details if you register (username, password, profile information).
Payment information (processed through secure third-party providers — we do not store card details).
Communications with us (emails, phone calls, chat transcripts, reviews, social media messages).
Preferences (wishlist items, saved carts, newsletter subscriptions).
b) Information Collected Automatically:
Device information: hardware model, browser type, operating system, language, and IP address.
Website usage information: pages viewed, time spent, clicks, referring URLs, session duration.
Geolocation data where permitted by browser/device settings.
Cookies and similar technologies for analytics, security, and advertising.
c) Information from Third Parties:
Payment processors (confirmation of payment status).
Courier/logistics providers (delivery confirmations).
Social media integrations (profile information you choose to share).
Advertising platforms (demographic/interest-based insights).
d) Sensitive Information:
We do not request sensitive categories (health, biometrics, religion, etc.). If voluntarily shared, you consent to its processing at your own risk.
3. Legal Basis for Processing
Contractual necessity: To fulfill and deliver your orders.
Legal compliance: For tax, invoicing, and regulatory obligations.
Legitimate interests: Fraud prevention, improving services, marketing (balanced with your rights).
Consent: For sending promotional emails or using cookies beyond strictly necessary functions.
4. How We Use Information
Order Fulfillment: Process payments, manufacture/prepare orders, arrange shipping, send invoices, and provide delivery updates.
Customer Support: Respond to inquiries, complaints, warranty claims, and service requests.
Personalization: Recommend products, tailor offers, and remember preferences.
Service Improvement: Conduct analytics, troubleshoot technical issues, and enhance Website performance.
Marketing and Advertising: Send newsletters, promotions, retargeting ads (with your consent where required).
Fraud Prevention: Detect suspicious transactions, unauthorized access, or misuse.
Compliance: Maintain transaction records, fulfill tax obligations, respond to legal requests.
We do not use your information for any purposes unrelated to our legitimate business operations without obtaining explicit consent.
5. How We Share Information
We do not sell or rent your Personal Information. We may share it in limited cases:
Service Providers: Logistics, payment processors, IT/cloud hosting, customer support vendors, marketing agencies.
Corporate Transactions: If we undergo merger, acquisition, restructuring, or sale of assets, information may be transferred subject to this Policy.
Legal Authorities: Where required by law, court order, or government directive.
Protection of Rights: Where necessary to enforce our Terms, prevent fraud, or ensure security of customers and property.
Each third party is contractually required to safeguard your information and use it only for authorized purposes.
6. International Data Transfers
As we serve international customers, information may be transferred to jurisdictions outside your country (including India, where our servers and operations are based). By using our Services, you consent to such transfers, which will be protected by appropriate safeguards to the extent required by law.
7. Data Retention
Transaction data: retained for 7–10 years to comply with tax and legal requirements.
Customer accounts: retained until account closure or inactivity for a reasonable period.
Marketing data: retained until you opt out/unsubscribe.
Communications: retained for quality assurance and dispute resolution.
When retention is no longer necessary, data will be securely deleted, anonymized, or archived.
8. Security of Information
We employ commercially reasonable administrative, technical, and physical measures, including:
Secure Socket Layer (SSL) encryption for payments.
Restricted server access and password policies.
Regular malware/virus scans and vulnerability testing.
Use of reputed third-party payment gateways and logistics providers.
However, no method of transmission over the internet is fully secure. By using our Services, you acknowledge and accept that absolute security cannot be guaranteed, and Rugs and Threads Home shall not be liable for unauthorized access despite reasonable safeguards.
9. Cookies and Tracking
We use cookies and tracking tools for:
Essential Operations: Maintaining cart, enabling login, remembering preferences.
Analytics: Google Analytics, traffic monitoring, performance metrics.
Advertising: Personalized recommendations, retargeting campaigns.
You can disable cookies in your browser, but some functions may not work properly.
10. Your Rights
Depending on jurisdiction, you may exercise rights such as:
Access: Request a copy of your Personal Information.
Correction: Rectify inaccurate details.
Deletion: Request erasure subject to retention obligations.
Restriction/Objection: Limit or object to certain processing.
Data Portability: Obtain your data in a portable format.
Withdraw Consent: Unsubscribe from marketing communications at any time.
We may require identity verification to process requests. Certain requests may be denied if they conflict with legal/business obligations.
11. Children’s Privacy
Our Services are intended for adults (18+). We do not knowingly collect information from minors. If data from a minor is discovered, it will be promptly deleted. Parents/guardians may contact us for removal requests.
12. Third-Party Links and Services
The Website may contain links to third-party sites (e.g., social media, payment providers). We are not responsible for the privacy practices of such third parties. You should review their privacy policies before engaging.
13. Changes to Policy
We reserve the right to update this Policy at any time without prior notice. Updates will be posted on this page with a revised “Last Updated” date. Continued use of the Services after changes constitutes acceptance.
14. Limitation of Liability
To the fullest extent permitted by law:
Rugs and Threads Home shall not be liable for any indirect, incidental, or consequential damages arising from data collection, use, or disclosure.
You acknowledge that no system is 100% secure, and continued use of our Services implies acceptance of such risks.
15. Governing Law and Dispute Resolution
This Policy is governed by the laws of India. Disputes shall be resolved as follows:
First, attempt amicable resolution through Customer Support within 30 days.
If unresolved, disputes will be referred to arbitration under the Arbitration and Conciliation Act, 1996, with venue in Jaipur, Rajasthan. Proceedings shall be in English.
Courts in Jaipur shall have exclusive jurisdiction for interim reliefs.
16. Contact Information
For privacy concerns, complaints, or to exercise your rights, contact:
Rugs and Threads Home
📞 +91 7999399241
📧 rugsandthread@gmail.com